Enter property details
Capture the facts, condition notes, improvements, seller context, and listing angle the agent can defend.
AI listing prep for residential Realtors
Every comp has a story. Tell it before the appointment starts.
CompTale turns property details and agent-selected comps into client-ready pricing strategy, CMA narrative, MLS copy, launch content, and a listing presentation outline.
No credit card required. Built for listing prep, not generic chat prompts.
CMA narrative
Explain your comps clearly
MLS copy
Draft remarks and headlines
Listing deck
Walk in with a talk track
Workflow
A five-step listing story from data agents already trust.
CompTale follows the same practical listing prep sequence agents use before an appointment: facts, comps, strategy, modules, review.
Add 3+ comps
Use the MLS, brokerage tools, or research sources you already trust. CompTale turns selected closed sales into a story.
Choose the strategy
Set tone, client psychology, pricing posture, feature priority, and the buyer lens for compliant positioning.
Select modules
Generate the exact outputs needed for the appointment: pricing, CMA, objections, presentation, marketing, follow-up, and compliance.
Review and export
Edit the drafts, check compliance risks, then export client-ready text or PDF materials for the appointment.
Product preview
Turn raw comps into a client conversation.
A strong listing appointment is not just a spreadsheet. CompTale helps you show the range, explain the tradeoffs, prepare for objections, convert the recommendation into marketing assets, and export a draft package for review.
CompTale Output
Review-first draft for agent approval
Pricing Strategy
$729K
Fast-market
$749K
Market-aligned
$769K
Aspirational
CMA Narrative
Based on the strongest closed sales, the most defensible listing range is anchored around the mid-$700s. The upper band can be tested if the launch plan prioritizes presentation and early buyer feedback.
MLS Copy
A polished draft for remarks, headline, and key property highlights.
Listing Presentation
A talk track for pricing, launch plan, objections, and next steps.
Features
Everything a listing appointment needs in one story.
CompTale gives agents a connected set of outputs that support pricing confidence and listing launch speed.
Three-tier CMA strategy
Frame fast-market, market-aligned, and aspirational pricing options with client-friendly reasoning for each path.
Client-ready pricing story
Translate comps, condition, buyer demand, days on market, and neighborhood context into a recommendation homeowners can understand.
MLS and launch copy
Generate MLS remarks, listing headlines, social captions, email announcements, and open house messaging from the same property intake.
Listing appointment outline
Build a clear talk track for pricing, positioning, marketing plan, client objections, and next steps.
Data-backed objection scripts
Walk in ready for "Zillow says it's worth more" or "let's try higher for 30 days" with acknowledge-reframe-next-step responses tied to your comps.
Fair housing risk check
Every draft is scanned for fair housing, MLS, and unsupported-claim risks, with flagged phrases and compliant rewrites before anything reaches a client.
No invented MLS facts
CompTale starts from your property details and your selected comps, so the AI shapes the story instead of making up source data.
Client-ready recap drafts
Send a polished post-appointment recap, pricing summary, or listing launch timeline without rebuilding the message from scratch.
Why agents switch from generic AI
Generic chat writes words. CompTale prepares appointments.
Built for comps
The workflow starts with your selected comparable sales and turns them into client-facing logic.
Built for review
Every output is a draft for agent approval, not an automatic recommendation sent to a client.
Built for revenue
The page focuses on the work closest to listing appointments, client trust, and launch execution.
Pricing
Simple pricing for winning more listings.
Build seller presentations, pricing strategies, and marketing materials without spending hours preparing each listing.
Create your first 3 listing stories free — no credit card required.
Starter
For agents trying CompTale for their next listing.
Free
- +3 AI-powered listing stories (lifetime)
- +Pricing strategy and CMA narrative
- +MLS description and marketing pack
- +Copy-text export
Most popular
Pro
For active listing agents who want a repeatable listing workflow.
$79/mo
- +Unlimited AI-powered listing stories
- +Full 7-module output (pricing, CMA, objections, presentation, marketing, follow-up, compliance)
- +PDF export
- +Priority support
All plans include downloadable drafts. Agents remain responsible for final review, source data, and local MLS or brokerage compliance.
FAQ
Questions Realtors ask before using AI with clients.
CompTale is designed for professional workflows where accuracy, review, and clear client communication matter.
Does CompTale pull MLS data automatically?
CompTale is designed for agent-selected comps. You paste or upload the comparable sales you trust, and CompTale turns them into a pricing narrative, strategy, and presentation copy. This avoids invented property facts and keeps you in control of source data.
Is this a replacement for a CMA tool?
No. CompTale is the communication layer around your CMA. It helps you explain the comps, frame pricing options, prepare client objections, and turn the same information into listing marketing materials.
Can I edit the output before sending it to a client?
Yes. Every section is review-first and exports as editable documents (PDF/Word). CompTale is built to support professional judgment, not replace it.
Does the product create MLS-compliant listing copy?
CompTale can draft MLS-style remarks and avoid common risky claims, but agents and brokerages should review all copy against local MLS rules, brokerage policy, and fair housing guidance before publishing.
Is CompTale a CRM?
No. CompTale focuses on the listing appointment and listing prep workflow. It can draft follow-up emails and recap messages, but it is not intended to replace your CRM.
Start today
Prepare your next listing appointment in one focused workflow.
Build the pricing story, marketing copy, and presentation outline before you walk through the client's door.
Review-first AI. No automatic client sends. No invented comps.